How it works

Turn the marketing you already run into real in-store sales

You already spend across paid social, email, influencer and sampling, all built to create awareness. SeeGap turns those same channels into real in-store trial from the shoppers you choose. You add the offer, and we build and run the rest.

Book a demo See how it works
A shopper checking a cashback offer on his phone while holding a product
SourceCame from Instagram
ReceiptVerified
Cashback sent€2.00
New to brandFirst-time buyer

The idea

Every channel becomes a route to the shelf

A brand manager runs a dozen things at once: a Meta campaign, creator posts, a CRM email, a sampling day. Today each one is pointed at awareness and hope that the shopper picks the product up in store.

SeeGap gives every channel the same job: send the shopper to a cashback offer, get them to buy at full price in any shop, and bring back a receipt. Nothing about how you run the channel changes. It now ends in real in-store trial you can count.

SpredellaPaid socialSponsored
SPREDELLA
Try it and get €2.00 backGet offer
SpredellaEmail
Your €2 back is waiting
Buy in any shop, upload the receipt, get paid.
9:41
Spredella

Purchase verified

Your receipt matched the offer.

S
Spredella Hazelnut ChocolateBought in Tesco · €2.99
€2.00cashback on its way
Came from Instagram
Verified buyer · Powered by SeeGap

The problem

Retail is a black box

Inside the store, you have limited control over what the shopper does. Winning better placement is expensive, it has to be built into a joint business plan, and your competitors are chasing the same shelf and running the same plays.

Outside the store, you can reach the exact shopper you want, through the channels you already run. What you can't do is turn that reach into a customer you can see and keep. The moment they walk into a shop, the trail goes cold: paid social shows reach, influencers show views, the till shows units moved, but not who bought or why.

OnlineFully visible
SpredellaOnline sales
Export

Online sales

Direct-to-consumer · last 30 days

Tracked end to end
Sessions
48.2k
+12%
Add to cart
6,940
14.4%
Orders
2,180
+8%
Cost per order
€9.40
€1.10 lower

Orders over time

Every step tracked to checkout

Wk 1Wk 2Wk 3Wk 4

Channel

Attributed to the sale

Paid social
54%
Email
31%
Search
15%
RetailBlack box
?Who bought, and why?The trail goes cold at the shelf

The fix

How SeeGap closes the gap

SeeGap sits between your channels and the shelf. You promote a cashback offer, a shopper buys at full price in any retailer and uploads the receipt, and SeeGap verifies it and pays the cashback. It fits categories from food and beverage to beauty and cosmetics.

It is not a discount and not a coupon app: shelf price holds, margin is protected, and you own the campaign, the buyer and the data. And because each channel carries its own offer page, every receipt is matched back to the source that drove it.

9:41
Spredella

Get €2.00 back on Spredella

Buy at full price in any shop, then upload your receipt.

S
Spredella Hazelnut Chocolate400g jar
€2.00paid when your receipt is verified
Claim offer
Shelf price holds · Powered by SeeGap
9:41
Receipt check
Tesco receipt showing a Spredella purchaseVerified
Spredella · Tesco · €2.99

Cost per verified purchase

By channel, built from real receipts

Email
€1.20
In-store
€1.55
Paid social
€1.60

Step by step

How the mechanic works

Three steps, and every one of them ends in proof.

Cashback is always either full, a free trial paid back through the receipt, or partial, a buy-one-get-one landed in the buyer's bank. It is never a small percentage off. The point is to drive trial, not to lower the price.

1Promote
9:41
S
SpredellaSponsored ·
•••
Free jar of Spredella. Buy it in any shop, upload your receipt, get your money back.
Spredella hazelnut chocolate spread advert, try it for free
spredella.comGet your free jar
Get offer
2Purchase & verify
9:41
Verifying receipt
Uploaded Tesco receipt
Product SKUMatched
RetailerTesco
DateToday
PriceChecking
AI check running
3Reward & capture
9:41
Spredella

Cashback paid

€2.00 on its way to your Revolut

One quick question: will you buy it again?

YesNot sure
Verified buyer · Powered by SeeGap

The split

What we do, and what you do

The whole campaign is our job.

What we do
  • Design the cashback offer and build a landing page for every channel
  • Set up phone-verified signup
  • Verify every receipt and run the fraud and duplicate checks
  • Capture the survey at the moment of purchase
  • Pay the cashback and reconcile channel attribution
  • Hand back the four assets: verified purchases, first-party data, survey insight and channel attribution
What you do
Your only job

Add the offer to your marketing channels.

The output

What every campaign gives you

Every campaign produces four assets, and each one has somewhere to go in your working life: the retailer sell-in pack, the CRM, the next NPD brief, the budget review.

You pay for verified outcomes, not impressions or infrastructure. Every number traces back to a real receipt.

From one verified receipt

Verified purchases
4,213
Retailer sell-in pack
First-party contacts
3,980
Consented, into your CRM
“

Switched from my usual brand after the free jar.

Survey insight · 1,530 responses
Channel attribution
Paid social38%
Influencer25%
In-store17%
Email12%

Ready to win new customers?

Bring a product and a channel you already run, and we will show you how the verified sales come back.

Book a demo Talk to us